- Shrekking = dating someone for emotional connection over looks.
- Pros: Encourages valuing personality, kindness, and emotional care.
- Cons: Can lead to disappointment, toxicity, or ignoring compatibility.
- Advice: Focus on holistic compatibility—physical, emotional, and intellectual aspects.
- Cultural Insight: Reflects Gen Z’s value-driven, digitally influenced dating culture.
Dating culture is evolving rapidly, and Generation Z is redefining what it means to choose a partner. One of the most talked-about trends among young people today is shrekking—a viral dating phenomenon that prioritizes emotional connection over physical appearance. While the term may sound lighthearted, it raises meaningful questions about modern relationships, compatibility, and the role of social media in shaping romantic expectations.
In this article, we’ll explore what shrekking is, its psychological and social aspects, the potential risks, and expert advice for navigating relationships in a healthy, modern way.
What Is Shrekking? Understanding the Viral Gen Z Trend

The term shrekking originates from the beloved movie character Shrek and has gained massive traction online. It refers to dating someone who may not meet conventional beauty standards but is perceived to be kind, caring, or emotionally available.
Origins of the Term
- Inspired by Shrek, known for embracing inner beauty.
- Spread through social media platforms like TikTok, Instagram, and Twitter.
- Popularized as a meme-like expression among Gen Z.
Definition and Common Usage
- Shrekking = dating someone for kindness or treatment rather than looks.
- Shrekked = feeling disappointed when reality doesn’t match expectations.
Example: A Gen Z individual may pursue a relationship with someone they initially find unattractive, hoping their emotional support will compensate for physical appearance.
Omg! Shrekking is a thing now😭😭 Tf have we done to ourself pic.twitter.com/sgL1GaaEul
— ✨Anon Varadharajan✨ (@decarpediemdude) August 24, 2025
Emotional-First Dating: Why Personality Matters More Than Looks
At the core of shrekking is the principle of emotional-first dating, a concept increasingly valued by Generation Z.
The Psychology Behind Shrekking
- Focuses on personality traits, kindness, and compatibility.
- Prioritizes emotional well-being over superficial attraction.
- Reflects a shift from traditional dating norms toward more holistic relationship values.
Benefits of Emotional-First Dating
- Encourages deeper connection and understanding.
- Reduces pressure on physical appearance as the primary factor in dating.
- Promotes introspection and intentional partner choice.
Comparing Traditional Dating vs. Shrekking
Factor | Traditional Dating | Shrekking (Emotional-First) |
---|---|---|
Primary Focus | Physical attractiveness | Emotional compatibility |
Social Influence | Beauty norms, peer approval | Personality, kindness, social media trends |
Risk of Disappointment | Moderate | High if expectations are unrealistic |
Long-Term Stability | Mixed | Depends on holistic compatibility |
Ideal For | Conventional dating preferences | Open-minded, values-focused Gen Z |
The Dark Side of Shrekking: Risks and Controversies
While shrekking has its advocates, experts warn about potential pitfalls:
Emotional Disappointment
- Relying solely on a partner’s treatment can create unrealistic expectations.
- Being “shrekked” may lead to heartache and frustration.
Toxicity and Bias
- Some argue that it may perpetuate subconscious biases, including sexist, classist, or racial assumptions.
- Judging potential partners purely by perceived kindness while ignoring other qualities can become limiting or exclusionary.
Relationship Instability
- Overemphasis on emotional treatment may overshadow compatibility issues, leading to conflict and misunderstandings.
Expert Note: Psychologists recommend balancing emotional consideration with attraction, shared interests, and long-term values.
How Gen Z Is Changing Dating Culture
The popularity of shrekking reflects broader cultural shifts:
- Social media amplification: Viral trends encourage experimentation with non-traditional relationships.
- Value-driven dating: Gen Z emphasizes mental and emotional compatibility over beauty norms.
- Exploration of new labels: Terms like “shrekking” help individuals navigate complex relationship dynamics in a relatable way.
How Social Media Shapes Modern Dating Trends
Platform | Trend Influence | Impact on Gen Z |
---|---|---|
TikTok | Viral memes, challenges | Encourages emotional-first dating |
Relationship aesthetics | Promotes unconventional attractiveness standards | |
Discussions, viral slang | Shapes awareness of dating trends like shrekking |
Expert Advice: How to Navigate Shrekking Safely
While shrekking offers insights into modern love, experts recommend a balanced approach:
Holistic Relationship Evaluation
- Consider all aspects of a potential partner: personality, values, interests, and physical attraction.
- Avoid over-reliance on kindness alone when choosing a partner.
Practical Tips for Healthy Dating
- Balance attraction and kindness: Emotional care matters, but genuine compatibility is crucial.
- Set realistic expectations: Don’t idealize partners based solely on how they treat you.
- Communicate openly: Transparency helps prevent misunderstandings.
- Be mindful of biases: Evaluate partners fairly, avoiding judgments based on class, race, or appearance.
Example: A Gen Z couple might prioritize shared hobbies, emotional support, and mutual respect, ensuring the relationship is both kind and compatible.
Long-Term Implications of Shrekking for Gen Z
The trend of shrekking highlights the evolution of modern love:
- Reimagining attraction: Redefining beauty and value in relationships.
- Navigating emotional literacy: Encouraging young people to understand their needs and boundaries.
- Highlighting digital influence: Social media continues to shape expectations and norms.
Shrekking and the Future of Gen Z Relationships
Shrekking is more than a quirky internet trend; it’s a reflection of Generation Z’s changing priorities in love. While prioritizing emotional compatibility over physical appearance has its benefits, there are risks if attraction and holistic compatibility are ignored.
By approaching relationships thoughtfully, understanding emotional-first dating, and being aware of potential biases, Gen Z can explore meaningful connections that balance kindness, attraction, and compatibility.